Resume
Professional
Experience
Jan 2025- Present
Zakov NYFW Intern
As a Intern for Zakov, assisted with last-minute tailoring, garment alterations, and quality control to ensure each piece was impeccably finished and ready for Fashion Week. I styled and prepped looks for editorial shoots, collaborating with designers and production teams to maintain a seamless backstage flow and uphold the brand’s aesthetic. In addition to styling, I supported experiential marketing initiatives that enhanced brand visibility and engagement. During Zankov’s Fashion Week presentation, I played a role in event coordination, helping manage logistics and create a polished guest experience. My responsibilities included organizing looks, assisting with model dressing, and ensuring the show ran smoothly. Through these efforts, I contributed to a successful presentation that reflected the brand’s vision.
June 2023- September 2023
Social Media Marketing Intern
As a Social Media Summer Intern at Zeeks Pizza, I played a pivotal role in fortifying the brand's digital presence. Tasked with comprehensive social media content management, analytics, and strategic optimization across platforms like Instagram and Facebook, I utilized data-driven insights to boost engagement. In addition to overseeing content curation, I proactively nurtured connections with local influencers, strategically fostering potential partnerships to broaden the reach of our brand. Simultaneously, I took the lead in marketing initiatives for events at Zeeks Pizza franchises, collaborating closely with local breweries to craft unique and memorable experiences for our customers.
September 2023- December 2023
​​Student Athlete Lab
At Student Athlete Lab, I spearheaded the creation and development of unique brand identities for individual student athletes spanning diverse sports, ensuring a cohesive and professional image aligned with their personal values and athletic pursuits. Additionally, I initiated and led negotiations for mutually beneficial NIL sponsorships with local businesses, fostering strategic partnerships that provided invaluable support to our student athletes. In collaborative endeavors, I played a pivotal role in conceptualizing, designing, and producing digital assets for marketing campaigns, strategically aimed at amplifying brand visibility and engagement.
September 2022- December 2022
Focus Group Manager
In my capacity as a Focus Group Manager and Monitor, I utilized my exceptional listening skills to analyze consumer attitudes, perceptions, and thoughts about the product. By attentively listening for key words and observing indicative body language, I gathered valuable insights into the target market's perspectives. I provided leadership to my class as we conducted ethnographic research, gathering in-depth information to then develop detailed reports and recommendations, which I presented to both my class and client, resulting in the project's success.
September 2022- December 2022
Consumer Insights Analysis
Drawing from my knowledge of consumer insights, I conducted comprehensive analyses using data mining software to gather both qualitative and quantitative research. The data was then used to identify consumer behavior patterns, which were leveraged to create target marketing strategies. As part of my marketing efforts, I developed an Instagram campaign spanning three months, which encouraged consumers to participate in social media trends and repost campaign videos for a chance to win. Through this innovative approach, I successfully engaged with the target audience, resulting in increased brand awareness and revenue growth.
Work
Experience
June 2022-September 2022
Sales Associate, Sunglass Hut
During my time as a Sales Associate, I endeavored to enhance the shopping experience of customers by leveraging my extensive product knowledge to provide tailored recommendations, which in turn resulted in a substantial increase in sales revenue. Additionally, I acquired invaluable marketing and sales experience through advertising promotional offers, elucidating company policies, finalizing sales transactions, adapting to customers' specific needs, and delivering unparalleled customer service.
June 2021- December 2021
Waitress, Zeeks Pizza
As a waitress at Zeeks Pizza, I honed my Sales and Marketing skills by creating a welcoming and engaging environment for over 50 patrons at any given time. Through my adeptness at providing knowledgeable recommendations on menu offerings, delivering timely and efficient service, and demonstrating exceptional multitasking abilities, I successfully contributed to increase customer satisfaction and loyalty.
May 2018- July 2020
Office Assistant, Newport Yacht Club
In my role as an office assistant, I played a pivotal role in managing daily operations by proficiently coordinating a range of administrative tasks. With my expertise in handling a high volume of communication, including addressing and responding to an average of 80-300 emails, phone calls, and inquiries, I ensured that all communication was promptly and professionally managed. Moreover, I assumed responsibility for overseeing the facilities access control and security protocols, including monitoring the movement of all individuals entering and exiting the premises, including those attending private events. My diligent attention to detail was instrumental in ensuring that all events were executed flawlessly, contributing to the over success of the organization.
Education
Graduation June 2024
Cal Polytechnic State University- San Luis Obispo | Bachelor of Science: Business Administration with a concentration in Marketing
September 2020 - June 2024
Skills
& Expertise
Software: Microsoft Excel, Word, and Powerpoint, Minitab, Orange Data Mining, Hoopsweet, Hubspot
Skills: Extensive Marketing and Sales, Market Research and Analysis, Leadership, Social Media Marketing, Data Collection, Creative and Self-Motivated
Certifications
